Buy My Merch with Marilyn Moser

Known for her expressive, jazz-influenced guitar playing, as well as extensive touring with artists like ZAYN and Jason Mraz, Molly Miller prefers a multi-faceted approach to her music career. When not out on the road, you’ll catch her performing regularly with her group, The Molly Miller Trio, or teaching students at University of Southern California, where she holds a Doctorate in Musical Arts. Above all else, it’s balance that keeps Molly moving—lengthy tour runs are broken up with friendly tennis matches at her favorite spots in Los Angeles, where she currently resides.
After performing a last-minute live set to a packed house at 1642 in LA, Molly sat down with Marilyn for a conversation about touring, that infamous “CAGED” video, and her best advice for getting started as a novice guitar player.

Los Angeles native Angela Petrilli is a bit of a pioneer in the music influencer space (at least, we like to think so). Known online for her weekly “Riff Rundown” videos on the Fishman YouTube channel, during which she breaks down a popular classic rock guitar riff for her thousands of fans, she continues to find new and interesting ways to collaborate with her fanbase directly. Like her latest Kickstarter campaign, which raised over $35,000 in support of her new studio album with her band, Angela Petrilli & The Players. If you’re a guitar player, you’ve very likely seen Angela Petrilli’s content online.
Marilyn had the opportunity to sit down with Angela to talk through these latest projects, her philosophy on social media growth, and how Marilyn’s first music industry job in LA helped Angela and her then bandmate, Jenny Pagliaro, land an early brand deal with Martin Guitar. 
Note from Marilyn: Angela’s bandmate Jenny tragically passed away in 2019 after a brave battle with breast cancer. I had the opportunity to work with both Angela and Jenny in support of their duo project, Roses and Cigarettes, which served as inspiration for my own pursuit of music industry success. Please consider a donation to either Metavivor or Rover’s Retreat in Jenny’s honor.

Somewhere in the surf and skate of southern California lives a feeling—a long-loved nostalgia captured throughout decades of music and art. For LA-based singer-songwriter and producer Jordan Frye, growing up just minutes from the Pacific Ocean, this very feeling is the lived experience that has shaped his artistic expression. After building a successful career as a session writer, producer and indie label exec at Lauretta Records, alongside his partner Katrina, Jordan is quickly making a new name for himself as a solo artist. His latest album, daydreaming, has already been featured on popular shows like Netflix’s Love Is Blind.
Marilyn caught up with Jordan for a conversation about California cliches, songwriting as a profession, and the rising trend of artists ditching major labels for indie-level control.
Produced by Marilyn Moser
Edited by Anna Gevorkian
On-set production and recording by Marilyn Moser and Stephanie Lemus
Theme music by Gloria Tells, courtesy of Epidemic Sound
The Buy My Merch Podcast is the music industry podcast you’ve been looking for. In each episode, host and musician Marilyn Moser invites a new guest on to share their insight into what it takes to “make it” in the modern music industry. Whether it’s selling merch out of the trunk of a car, or playing shows to empty venues—these are the real stories behind the artists who never gave up. 

There are few music industry firsts that LACES has yet to experience—a stint on NBC's The Voice, multiple successful solo projects, and a co-founder title at Head Bitch Music, which she runs alongside her partner, Ryan Vaughn. After signing a record deal as a teenager under the moniker "Charlotte Sometimes," Jessie Vaughn, a.k.a LACES, has effortlessly evolved through a storied music career with no end in sight.
Marilyn caught up with LACES in LA for a conversation about Myspace marketing, social media boundaries and so much more.

Kirsten Izer is no stranger to channeling her creative energy in unique ways. Initially starting out her music industry career as a publicist in New York City, she quickly realized she’d be happier exploring her own voice as a solo artist. Since relocating to Los Angeles, she’s built a name for herself as a singer-songwriter and performer, most recently dropping her debut EP, The Perfect Hire.
Kirsten sat down with Marilyn for a candid conversation about utilizing her PR skills to advance her music career, finding inspiration on social media and the importance of making a big impact, regardless of the audience size in front of you.
Produced by Marilyn Moser Edited by Anna Gevorkian Thumbnail photo by Stephanie LemusOn-set production and recording by Marilyn Moser and Stephanie LemusFilmed at NRG Recording Studios in North Hollywood, CATheme music by Gloria Tells, courtesy of Epidemic Sound
The Buy My Merch Podcast is the music industry podcast you’ve been looking for. In each episode, host and HEADS on TV founder Marilyn Moser invites a new guest on to share their insight into what it takes to “make it” in the modern music industry. Whether it’s selling merch out of the trunk of a car, or playing shows to empty venues—these are the real stories behind the artists who never gave up.
a HEADS on TV production

From taking the stage as Drake Bell’s touring guitarist, to exploring the detail-oriented world of musical direction—Jimena Fosado is a creative on the move. After relocating to LA from her native Mexico City, she’s had the opportunity to play with a wild collection of industry legends, including Steve Vai, Beto Cuevas and many more. Her growing social media presence has earned her recognition and even partnership opportunities with brands like PRS Guitars and Quilter Amplification. 
Marilyn sat down with Jimena at NRG Recording Studios in Hollywood for a jam-packed conversation about Patreon, navigating the LA music industry, and never forgetting where you come from. 
Produced by Marilyn Moser Edited by Anna GevorkianThumbnail photo by Stephanie LemusOn-set production and recording by Marilyn Moser and Stephanie LemusFilmed at NRG Recording Studios in North Hollywood, CATheme music by Gloria Tells, courtesy of Epidemic Sound
The Buy My Merch Podcast is the music industry podcast you’ve been looking for. In each episode, host and HEADS on TV founder Marilyn Moser invites a new guest on to share their insight into what it takes to “make it” in the modern music industry. Whether it’s selling merch out of the trunk of a car, or playing shows to empty venues—these are the real stories behind the artists who never gave up.
a HEADS on TV production
#losangeles #hollywood #musicpodcast

There is perhaps no better personification of an “emerging modern artist” than April Kae, whose career has already spanned global festival stages, social media stardom and now a long-standing brand relationship with famed guitarmaker, Fender. A master of evolving alongside the always-changing industry, April’s ability to navigate both online and IRL landscapes make her a force to be reckoned with, and she’s doing it all in 5-inch Balenciaga Crocs (displayed in full glory in this video). This summer, you’ll find her on stage at the newly-revived Warped Tour, performing with critically-acclaimed rock band Fever 333. 
Marilyn sat down with April for a deep dive on the strategy behind “musicians as influencers,” including how to catch the attention of brands, growing and cultivating a digital audience, and the underscored importance of representation in the live music community.
Produced by Marilyn Moser Edited by Anna GevorkianThumbnail photo by Stephanie LemusOn-set production and recording by Marilyn Moser and Stephanie LemusFilmed at NRG Recording Studios in North Hollywood, CATheme music by Gloria Tells, courtesy of Epidemic Sound
The Buy My Merch Podcast is the music industry podcast you’ve been looking for. In each episode, host and HEADS on TV founder Marilyn Moser invites a new guest on to share their insight into what it takes to “make it” in the modern music industry. Whether it’s selling merch out of the trunk of a car, or playing shows to empty venues—these are the real stories behind the artists who never gave up.
a HEADS on TV production

For those who know Fiona and Celeste, you’d be hard-pressed to find a more inseparable duo. After a chance meeting at a FRENSHIP show in LA years ago, they became fast friends, roommates, and eventually, business partners. Separately, under the performance names Fiona Grey and talker, they’ve experienced success as solo music acts, opening for artists like Charli XCX and Wheatus. After the events of 2020, they decided to join forces for two new projects: Cherryland, a boutique marketing agency, and Desperate Hauswives, a punk band inspired by the hit ABC drama.
Marilyn had the opportunity to sit down with Fiona and Celeste at the historic Mint theater in downtown LA, where they discussed their music marketing philosophy, DIY expertise and candid advice for aspiring artists.
Produced by Marilyn MoserEdited by Marilyn Moser and Anna GevorkianOn-set production and recording by Marilyn Moser and Fiona GreyFilmed at The Mint in Los Angeles, CATheme music by Gloria Tells, courtesy of Epidemic Sound
The Buy My Merch Podcast is the music industry podcast you’ve been looking for. In each episode, host and HEADS on TV founder Marilyn Moser invites a new guest on to share their insight into what it takes to “make it” in the modern music industry. Whether it’s selling merch out of the trunk of a car, or playing shows to empty venues—these are the real stories behind the artists who never gave up.
a HEADS on TV production

So who exactly has the distinction of being the first to feature global pop superstar Chappell Roan in an editorial interview? Meet Emily Treadgold—music industry expert, journalist, and founder of the female-owned-and-operated media site, The New Nine. Known for publishing over 5,000 articles featuring the likes of Chappell Roan, Billie Eilish, Kim Petras and many more, Emily has established herself not only as an industry trend spotter and digital marketing expert, but also a successful business owner. To date, The New Nine has expanded to include multiple writers, over 75,000 social media followers and a dedicated audience of readers who believe that fandoms are (and always have been) the backbone of the music industry.
Marilyn had the chance to sit down with Emily to share how they first met on TikTok, the harsh reality of posting opinions to an audience of thousands, and several other hot takes (Spotify playlists, indie music, festivals, we covered it all). Grab your notes for this one, you’ll want to write things down! 
Produced by Marilyn MoserEdited by Marilyn Moser and Anna GevorkianOn-set production and recording by Marilyn Moser and Fiona GreyFilmed at The Mint in Los Angeles, CATheme music by Gloria Tells, courtesy of Epidemic Sound
The Buy My Merch Podcast is the music industry podcast you’ve been looking for. In each episode, host and HEADS on TV founder Marilyn Moser invites a new guest on to share their insight into what it takes to “make it” in the modern music industry. Whether it’s selling merch out of the trunk of a car, or playing shows to empty venues—these are the real stories behind the artists who never gave up.
a HEADS on TV production

Nathan Jacques is no stranger to a life of free-spirited wandering—but for today, we catch up with him at The Mint in Los Angeles, California. Originally from Massachusetts, Nathan’s Nashville-inspired sound currently finds its roots in the American west, drawing inspiration from his love of classic western films and  a gritty performance style. His nostalgic music videos feel more like full-length movies, complete with adventure, love, and of course—a few bad guys.
In conversation with Marilyn, Nathan shares more about the process of pressing vinyl, his philosophy on DIY music video direction, and the age-old question: can a country artist find a home in LA?
Produced by Marilyn MoserEdited by Marilyn MoserOn-set production and recording by Marilyn Moser and Fiona GreyFilmed at The Mint in Los Angeles, CATheme music by Gloria Tells, courtesy of Epidemic Sound
The Buy My Merch Podcast is the music industry podcast you’ve been looking for. In each episode, host and HEADS on TV founder Marilyn Moser invites a new guest on to share their insight into what it takes to “make it” in the modern music industry. Whether it’s selling merch out of the trunk of a car, or playing shows to empty venues—these are the real stories behind the artists who never gave up.
a HEADS on TV production